1967: Packers Hold Off Cowboys to Win NFL Championship

The 1966 NFL Championship game, played on January 1, 1967 at the Cotton Bowl in Dallas, featured a matchup between the defending league champions, the Green Bay Packers, and the host Cowboys, appearing in their first postseason game.

Head Coach Vince Lombardi’s Packers were even better than they were the previous year, compiling a 12-2 record to finish atop the Western Conference. While age was catching up to some of the players who had been part of winning three titles in the previous five years, such as HB Paul Hornung, FB Jim Taylor, and split end Max McGee, others were still highly effective. QB Bart Starr (pictured above) led the NFL in passing and was intercepted only three times. CB Herb Adderley, FS Willie Wood, DE Willie Davis, and OT Forrest Gregg were still among the best in pro football at their positions, and Jerry Kramer and Fred “Fuzzy” Thurston were the most effective guard tandem as well.

The Dallas Cowboys, in their seventh season of existence, had been molded into an outstanding club by Head Coach Tom Landry. The offense, operated by QB Don Meredith and including WR Bob Hayes and FB Don Perkins, was explosive while the defense, featuring stars such as DT Bob Lilly, LB Chuck Howley, and FS Mel Renfro, was one of the best. They won the Eastern Conference title with a 10-3-1 tally.

There were 75,504 fans on hand on a clear day with temperatures in the 50s. Green Bay wasted no time in taking early command, as HB Elijah Pitts took off on a 32-yard run and then caught a swing pass from Starr for a 17-yard touchdown. On the ensuing kickoff, Renfro fumbled and rookie FB Jim Grabowski recovered for the Packers and ran 18 yards for a TD. In short order, the defending champs had a 14-0 lead.

The Cowboys fought back with a 13-play drive that culminated in a three-yard run by HB Dan Reeves to cut the Packers’ lead in half. Green Bay was forced to punt on its next possession, and Perkins ran for a 23-yard touchdown to end the resulting five-play drive that covered 59 yards. The score was tied at 14-14 after the opening period.

The Packers scored again on the third play of the second quarter as Starr connected on a bomb to split end Carroll Dale that barely made it past CB Cornell Green’s outstretched fingers for a 51-yard touchdown (pictured below).


The Cowboys drove from their 28 to the Green Bay four, with the big play being a Meredith pass to Reeves that covered 40 yards. But the Packers held and Danny Villanueva kicked an 11-yard field goal.

Green Bay’s offense moved into Dallas territory once more, but tackle Ralph Neely blocked a 30-yard field goal attempt by Don Chandler before halftime. The score at the intermission was 21-17 in favor of the Packers.

Early in the third quarter, the Cowboys forced Pitts to fumble, which stopped a good Green Bay drive at the Dallas 21. That was turned into three points when Villanueva kicked a 32-yard field goal to cap a 13-play drive, and it was now a one-point game at 21-20. But on the next possession, Starr threw to Dale for 43 yards and then four plays later to Dowler for a 16-yard touchdown to extend Green Bay’s lead to 28-20.

The pace of the scoring slowed, and Green Bay got a break when Bob Hayes unwisely fielded a punt by the Packers at the one and was immediately brought down, pinning the Cowboys deep in their own territory. They were forced to punt in turn and the Packers took over at the Dallas 48. Starr was sacked by DE George Andrie but responded with a 24-yard pass to TE Marv Fleming. On a third-and-12 play, he connected with Jim Taylor for a first down. Starr, again being sacked for an 11-yard loss by DE Willie Townes, threw a 28-yard TD pass to McGee with 5:20 remaining for a 34-20 lead. Chandler’s extra point attempt was blocked by Lilly, but it appeared that the Packers had the game in hand.

There were now just over five minutes to play and the Cowboys needed to score quickly to have a chance. They did, when on a third-and-20 play, Meredith connected for a 68-yard touchdown pass to TE Frank Clarke that narrowed the margin to seven points.

The Packers sought to maintain possession and run time off the clock when they got the ball back, and Starr passed to Fleming for 18 yards to the Green Bay 46. But then LB Dave Edwards sacked Starr for an eight-yard loss, Townes deflected a pass for an incompletion, and a swing pass to Taylor was stopped for a loss. Green Bay would need to kick the ball back to Dallas. The Cowboys charged in to try to block the punt, resulting in a poor 17-yard kick by Chandler that gave Dallas good field position at the Green Bay 47 with 2:19 on the clock.

Meredith passed to Clarke for 21 yards, Perkins ran for four just prior to the two-minute warning, and then, on a throw intended for Clarke, a pass interference penalty was called on SS Tom Brown that put the ball on the Green Bay two. It seemed as though overtime was looming.

Reeves got to the one, but following an incomplete pass, an offside penalty on the Cowboys moved the ball back five yards. Meredith missed on a pass to Reeves, and a throw to Norman picked up four yards. On fourth-and-goal at the two, and with less then 30 seconds to play in regulation, Meredith rolled out, but LB Dave Robinson was there to hurry him. Lobbing a pass into the end zone that was intended for Hayes, it was intercepted by Brown (making up for the pass interference penalty) to snuff out the threat (pictured below). Green Bay won the NFL title by a score of 34-27.


The Cowboys outgained the Packers (418 yards to 367), had more first downs (23 to 19), and sacked Starr five times for a loss of 39 yards, while Meredith was dumped just twice. But the two turnovers made the difference as the first led directly to a Green Bay touchdown and the second sealed the game. The one turnover by the Packers, by comparison, gained three points for Dallas.

Bart Starr had an outstanding performance, completing 19 of 28 passes for 304 yards with four touchdowns and no interceptions. Carroll Dale caught 5 passes for 128 yards and a TD, and Jim Taylor also caught 5 passes out of the backfield for 23 yards to go along with his 37 yards rushing on 10 carries. Elijah Pitts led the Packers in ground gaining with 66 yards on 12 attempts.

For Dallas, Don Meredith (pictured below) was successful on 15 of 31 passes for 238 yards with a TD and an interception. Don Perkins ran for 108 yards and a touchdown on 17 carries, while Dan Reeves also ran the ball 17 times, gaining 47 yards and a TD, and also caught 4 passes for 77 more yards. Frank Clarke, with the long scoring catch, gained 102 yards on his three receptions. However, the Packers successfully neutralized the potent deep threat, Bob Hayes, who had just one catch for a yard.

“We had our chance down there and muffed it,” said Tom Landry. “It was just one of those things.”

There was one more game for the Packers to play, as the merger between the NFL and AFL that was announced in June of 1966 created a contest between the champions of the two leagues that came to be known as the Super Bowl. Green Bay defeated the AFL-champion Kansas City Chiefs, 35-10. It was also the last year before the conferences were broken up into divisions in the NFL, thus creating an extra layer of postseason in 1967.

1966: Hayes & Cowboys Overcome Taylor & Redskins in Aerial Shootout

Over the years, the rivalry between the Dallas Cowboys and Washington Redskins has produced many exciting games. One of those contests – and one in which two of the best pass receivers of the era excelled – occurred on November 13, 1966 at DC Stadium.

The Cowboys, in their seventh season of existence, had been steadily developing talent and were now contenders for the first time. Head Coach Tom Landry had built his reputation as a defensive innovator, and the unit built around DT Bob Lilly, DE George Andrie, CB Cornell Green, FS Mel Renfro, and linebackers Chuck Howley and Lee Roy Jordan was a strong one. However, Dallas also featured an explosive offense led by QB Don Meredith. While the running of FB Don Perkins and HB Dan Reeves was productive, the presence of second-year split end Bob Hayes (pictured above), former Olympic champion in the 100 meter dash, gave the Cowboys an outstanding deep threat. They came into the game at Washington with a 5-2-1 record.


Washington had not had a winning season in eleven years and was under the direction of a new head coach, former all-time great quarterback Otto Graham. Graham chose to emphasize the pass, and with QB Sonny Jurgensen (pictured at left) and a receiving corps of split end Charley Taylor (converted during the season from running halfback), flanker Bobby Mitchell, and TE Jerry Smith, he could do so. However, there wasn’t much of a running game, and the defense was highly suspect. The Redskins were 5-4 coming into the game.

The score was 7-6 after the first quarter as Washington’s Charlie Gogolak kicked field goals of 35 and 33 yards and, in between, the Cowboys got a touchdown on a one-yard run by Meredith. Neither offense was able to make any big plays.

That changed in the second quarter when Meredith connected with Hayes for a 52-yard touchdown. The Cowboys defense continued to stifle the Washington offense and Dallas took a 14-6 lead into halftime.

The score was 21-6 early in the third quarter when Meredith passed to the speedy Hayes for a 95-yard TD. But it took the Redskins just three plays to come back with a touchdown of their own. Jurgensen completed passes of 11 yards to HB Joe Don Looney, 30 yards to Taylor, and then four yards for the score to Smith.

A few minutes later, Jurgensen tossed a long pass that Taylor gathered in at the Washington 35. Fighting off Dallas defenders, the ex-halfback ran the ball the rest of the way for a 78-yard touchdown. The Redskins were now down by just a point.

The defense came up with a big play as LB Sam Huff recovered a Dallas fumble at the Washington 20; the Redskins drove to an 11-yard field goal by Gogolak that put them ahead 23-20, still in the third period.

The Cowboys surged back, driving 59 yards with HB Dan Reeves plunging the last yard for a touchdown early in the fourth quarter. However, Taylor put the Redskins back in front with a diving catch of an 18-yard pass from Jurgensen with 5:36 left on the clock.

Dallas was unable to score as time ran down, but Washington was unable to run out the clock. Still, Pat Richter’s punt was downed at the Cowboys’ three yard line by Jerry Smith and the situation didn’t look promising for Dallas with a minute left and no timeouts.

Washington went to a three-man rush in an effort to prevent long passes, but on the first play Meredith connected with flanker Pete Gent for a 26-yard gain. Rolling out on first-and-ten at his own 29, the quarterback took off on a 12-yard run before stepping out of bounds. After an incomplete pass followed by a one-yard completion, Meredith went to Gent again on third-and-nine, picking up 25 yards to the Redskins’ 33.

On first down, Meredith scrambled and was chased out of bounds after running six yards, where a late hit by LB John Reger gave the Cowboys an extra 15 yards to the Washington 12. With 16 seconds left, Danny Villanueva kicked a 20-yard field goal and Dallas came away with a 31-30 win.

The Cowboys piled up 515 total yards to 341 for the Redskins – however, while Dallas gained 132 yards on the ground, Washington’s running attack accounted for just 23 yards on 16 attempts.

Don Meredith completed 21 of 29 passes for 406 yards (second most of his career) with the two long touchdowns against one interception; he also ran for 32 yards on six carries. Bob Hayes had a huge performance, catching 9 passes for 246 yards and both TDs. Dan Reeves led the Cowboys in rushing with 59 yards on 13 carries, followed by Don Perkins, who ran the ball 15 times and gained 41 yards.


The Redskins had some significant performances of their own in the loss. Sonny Jurgensen was successful on 26 of 46 throws for 347 yards and three touchdowns with no interceptions (the Redskins suffered no turnovers). Charley Taylor (pictured at right) had 11 pass receptions for 199 yards with two scores – his big day was trumped by Hayes’ spectacular showing. HB A.D. Whitfield led the anemic running game with 17 yards on 7 attempts.

Dallas went 4-1 the rest of the way – losing another hard-fought game to the Redskins in the rematch at the Cotton Bowl – to finish at the top of the Eastern Conference with a 10-3-1 record. They lost to Green Bay in the NFL title game. Washington broke even at 7-7 to place fifth in the eight-team conference.

Bob Hayes had career-highs in pass receptions (64), yards (1232), and touchdowns (a league-leading 13). His 246 receiving yards against the Redskins remained the club record until 2009. A consensus first-team All-NFL choice, he also was selected to the Pro Bowl for the second of four straight seasons.

Charley Taylor, making the transition to wide receiver in his third season, led the NFL with 72 pass receptions. His 1119 yards and 12 touchdowns (he added three more rushing) were high marks for his career.


Don Meredith (pictured at left) achieved career-highs in passing yards (2805) and TD passes (24). He was selected to the Pro Bowl for the first of an eventual three straight times to close out his career.

Sonny Jurgensen led the NFL in pass attempts (436), completions (254), and yards (3209). His 28 touchdown passes ranked second. He went to the Pro Bowl for the third of an eventual five times.

1966: Merger of NFL and AFL Announced

By 1966, it was becoming increasingly apparent that the American Football League was not going to fold like its three predecessors of the same name and that, most significantly to the owners of National Football League teams, it would continue to drive up the cost of new talent. In 1965, Alabama QB Joe Namath had been signed to a stunning (for the time) three-year, $426,000 contract by the New York Jets (he had also been drafted by the NFL’s Cardinals). 1966 saw LB Tommy Nobis, first draft choice of the expansion Atlanta Falcons, sign a $600,000 deal, and it cost the Green Bay Packers approximately a million dollars to sign HB Donny Anderson and FB Jim Grabowski, the presumed heirs to the aging Paul Hornung and Jim Taylor, respectively.

In April, the first discussions regarding a possible merger of the leagues commenced between Tex Schramm, the president/general manager of the Dallas Cowboys, and Lamar Hunt, founder of the AFL and owner of the Kansas City Chiefs. These background talks occurred while tumult broke out. First came the resignation of AFL Commissioner Joe Foss and his replacement by Al Davis, Oakland’s head coach/general manager who was far more inclined to engage in a no-holds-barred conflict with the older league. Then the NFL’s New York Giants signed veteran free agent placekicker Pete Gogolak away from the AFL’s Buffalo Bills, an act that now put competition for veterans on the table along with the ongoing and costly battle for talent coming out of the colleges.

The escalating strife nearly derailed the merger efforts. But on June 8, 1966 at the Warwick Hotel in New York City the NFL’s Commissioner Pete Rozelle (pictured at top), flanked by Schramm and Hunt, announced that a merger between the two leagues had been reached. Due to contractual issues, the merger was to be phased and reach completion in 1970.

- First, a game would be held between the champions of the two leagues following the 1966 season. This, more than any other provision, immediately excited pro football fans. It was decided later that the game, which of course would eventually come to be called the Super Bowl, would be played at a pre-determined neutral setting.

- Second, beginning in 1967 a common draft would be held among the teams of the two leagues (this may have dismayed college players looking forward to competing bids for their services, but came as a relief to owners looking to get player costs back under control). Also in ’67, there would be interleague preseason games.

- Finally in 1970, the AFL would be completely absorbed into the NFL, with teams playing a common schedule. Pete Rozelle would be commissioner of the entire edifice – much to the chagrin of Al Davis, who had been kept out of the merger negotiations (and, as a result, felt betrayed by his fellow owners).

In addition to the phased merging of the leagues, other points were agreed to:

- All existing franchises were to be kept, and in their current locations. While initially there had been discussion regarding the relocation of the Jets and Raiders, it was decided that there would be less danger of legal repercussions if they remained where they were, in proximity to NFL teams.

- As a result of not moving franchises, the AFL agreed to pay the NFL $26 million dollars (split between the Giants and 49ers) for the right to impinge on their territory.

- Each league agreed to add an expansion franchise no later than 1968 (the New Orleans Saints joined the NFL in 1967 and the Cincinnati Bengals rounded out the AFL in ’68).

- Television coverage would continue to be split between CBS (for the NFL) and NBC (the AFL), an arrangement which continued beyond the merger.

There had been dissenting voices among owners from both leagues – not surprisingly, teams that shared the same territory (the Giants and Jets in New York City, and the 49ers and Raiders in the Bay Area). The NFL clubs wanted the AFL teams to relocate, and the AFL teams objected to paying for the right to remain where they were.

Whatever the feelings of the dissenters at the time, the agreement reached in 1966 set the framework that continues to exist. From 13 teams in 1960, the NFL grew to 26 clubs with the merger in 1970 (the enlarged entity was broken up into the National Conference – the existing NFL – and the American Conference – the absorbed AFL).

In order to maintain equilibrium, since there were 16 NFL teams and 10 in the AFL by 1969, three existing NFL teams – the Browns, Colts, and Steelers - transferred to the American Conference. While the AFL lost its identity, there was satisfaction in that, unlike when the All-America Football Conference merged with the NFL in 1950, all of the franchises were accepted into the older league. And after losing badly in the first two Super Bowls, the AFL won the last two prior to the merger so as to make a statement that the younger teams were fully ready to compete with the older clubs.

1966: Pete Gogolak Jumps From AFL to NFL

Pete Gogolak had a place in American football history just by being the first to use the soccer-style approach to kicking the ball that is now standard practice. His success at Cornell led to him being drafted by the AFL’s Buffalo Bills in 1964 and in two seasons he made good on 47 of 75 field goal attempts (62.7 %) including an AFL-leading 28-of-46 record in ’65.

However, on May 17, 1966 Gogolak took a pivotal step in the battle between the AFL and NFL when, having played out his option in Buffalo, he signed a contract with the NFL’s New York Giants.

No player had jumped leagues since offensive end Willard Dewveall went from the Bears to the Oilers in 1961, and there had been an unofficial understanding in place that, while rookies were fair game, no veteran would be signed by a team from the other league until it was clear that no other club in his own circuit was interested. That was hardly the case with Gogolak, who had shown that soccer-style kicking was effective and thus helped Buffalo to back-to-back AFL titles.

It was no surprise that the Giants would be interested in Gogolak as they certainly had a need to upgrade the kicking game - their placekickers in 1965 were successful on a woeful 4 of 25 field goal attempts. But it was stunning that they would abrogate the understanding between the leagues and that Commissioner Pete Rozelle would approve the deal.

For Al Davis, the head coach/GM of the Oakland Raiders who had succeeded Joe Foss as AFL commissioner just five weeks before, the Gogolak signing was an unquestioned declaration of war by the NFL. As he told a sportswriter, “It was a declaration of war all right. And we had to do what the generals do in a way. Go after the supply lines. Hit the enemy where it hurts most.”

It didn’t take long for the repercussions to be felt. The day after Gogolak switched leagues, the Associated Press reported that two AFL teams had been in contact with at least four members of the Giants. Rumors spread very quickly thereafter that several NFL veterans had expressed interest in entertaining offers from the rival league, and that AFL teams were actively pursuing veteran NFL players.

Commissioner Davis promoted a strategy of signing select NFL quarterbacks to future contracts, and in the next few weeks it was reported that Roman Gabriel of the Rams had come to an agreement with Oakland and San Francisco’s John Brodie had accepted a significant offer from the Houston Oilers.

The war was escalating quickly, but in fact negotiations between the two leagues that had already been occurring behind the scenes reached fruition a short time later. While there was plenty of bad feeling and suspicion between officials of the NFL and AFL, they came to a merger agreement less than a month after Pete Gogolak became a member of the New York Giants. Of course, the player raiding came to an abrupt end.

The pairing of Gogolak and the Giants proved lasting. The Hungarian refugee, who had originally signed a one-year contract with Buffalo, received a four-year deal at significantly more money from the Giants. He ended up staying nine seasons (he missed a few games in 1967 due to military duty) and connected on 57.5 % of his field goal attempts (126 of 219).

Gogolak never matched his best season in Buffalo, and didn’t have great range. Reliable inside of 30 yards but spotty from beyond, he connected on just one kick longer than 50 yards – it was a then-team record 54-yard boot during the 1970 season in which he reached his high for field goals in a Giants uniform (25). Still, he stabilized the placekicking game and was generally consistent. And by his last season, 1974, nearly half of the teams in the league were using soccer-style kickers.

1967: Vikings Trade Fran Tarkenton to Giants

Following a 1966 season that was the worst in franchise history, the New York Giants had a need for a capable quarterback. The Minnesota Vikings and their erratic but talented quarterback, Fran Tarkenton, were ready to part ways. On March 7, 1967 a deal was struck that sent Tarkenton to the Giants for four draft picks (two first- and two second-round choices spread across three seasons).

Tarkenton was an original Viking, having been selected in the third round of the 1961 draft out of Georgia. Even as a rookie, it didn’t take him long to push veteran George Shaw aside as the starting quarterback. From the beginning, he showed a distinctive style of play, especially in being quick to abandon the pocket and scramble for time. Considering the lack of quality of the offensive line in this expansion season, it made sense and Head Coach Norm Van Brocklin showed tolerance.

Van Brocklin, a good but stubborn coach, had not been at all mobile during his great career as a pro quarterback and made an effort to alter Tarkenton’s style of play in the next few seasons, to no effect. To be sure, while he might have been overly quick to scramble and improvise, his performance was solid – he went to the Pro Bowl following the 1964 and ’65 seasons and was the third-ranked passer in the league in ’64 as the Vikings finished with their first ever winning record at 8-5-1. While many questioned the wisdom of the 6’0”, 190-pound quarterback’s willingness to run out of the pocket so often, he didn’t lose any time to injury during his first six seasons.

Van Brocklin had valued Tarkenton enough to veto a trade to the Eagles for Sonny Jurgensen after the 1963 season. While he couldn’t alter his quarterback’s style of play, he did have success in teaching him how to read defenses. But there was friction between the two strong-willed individuals, and the antagonism spilled out when on various occasions the head coach accused his young quarterback of playing selfishly and showboating. While Tarkenton could make exciting things happen through his scrambling, Van Brocklin believed that less improvising and a more conventional approach could yield better results.

After peaking in ’64, the Vikings dropped to 7-7 in 1965 and 4-9-1 in ’66. The situation between head coach and quarterback became untenable during the 1966 campaign. After leading Minnesota to an upset of the Green Bay Packers, Tarkenton followed up with a five-interception performance in a loss to Detroit. Van Brocklin benched Tarkenton in favor of fourth-year backup Ron VanderKelen the next week in a loss to the Rams, and two weeks later Bob Berry, in his second season, was given the start at home against the expansion Atlanta Falcons. Much was made at the time of Tarkenton being benched for a game that was being broadcast back to his native Georgia, although it was unlikely that that had played a factor in Van Brocklin’s thinking.

Following the season, Tarkenton demanded to be traded and was accommodated with the deal to the Giants. In the meantime, Van Brocklin abruptly resigned as head coach, to be replaced by Bud Grant, who had been successful in the Canadian Football League. The feuding had resulted in the departure of both of the antagonists.

Meanwhile in New York, the Giants had struggled since winning three consecutive Eastern Conference titles from 1961-63 (and losing the ensuing NFL title games) while the outstanding veteran quarterback, Y.A. Tittle, set records. The aging team crashed in 1964, Tittle’s last, forlorn season. While veteran Earl Morrall was acquired from Detroit and led the team to a respectable 7-7 finish in ’65, he suffered a broken wrist during the 1966 season. Gary Wood and Tom Kennedy proved inadequate as fill-ins as the Giants went 1-12-1.

Tarkenton had a Pro Bowl season in 1967, passing for 3088 yards and 29 touchdowns as the Giants, who had far too many holes to fill to contend, improved to 7-7. A particularly productive target was WR Homer Jones, who caught 49 passes for 1209 yards for a 24.7 yards-per-catch average and 13 touchdowns. In five seasons in New York, Tarkenton was selected for the Pro Bowl four times and led the team to a 9-5 record in 1970 – the club’s best between 1963 and 1985. He was traded back to Minnesota following the 1971 season.

The Vikings stumbled badly out of the gate in ’67 as VanderKelen proved inadequate as the starting quarterback. However, Joe Kapp, a CFL veteran, joined the club early in the season and took over the job. With Kapp’s scrappy leadership, a good running game, and an outstanding defense, Bud Grant’s team made it to the postseason for the first time in 1968 and won the NFL championship in ’69 (although they lost to the AFL champion Kansas City Chiefs in the Super Bowl).

The draft choices obtained for Tarkenton were used to pick HB Clint Jones from Michigan State (1st round in ’67, second overall pick), HB Bob Grim from Oregon State (2nd round in ’67), OT Ron Yary from USC (1st round in ’68, first overall pick), and G Ed White from California (2nd round in ’69).

Yary and White became mainstays on the offensive line, with Yary garnering six consecutive consensus first team All-Pro selections and going to seven Pro Bowls on his way to the Pro Football Hall of Fame and White going to the Pro Bowl three times (and once more with the Chargers). Jones was a useful halfback and good kickoff returner. Grim, who was converted to wide receiver, had a Pro Bowl season in 1971 when he caught 45 passes; ironically, he was part of the package sent to the Giants in the trade that brought Tarkenton back to the Vikings.

1967: Packers Defeat Chiefs in 1st Super Bowl

The merger between the NFL and AFL that was announced in June of 1966 was set to take place in stages. Final merger into an enlarged National Football League was to take place in 1970; a common draft and interleague preseason games would occur in 1967. But the first major occurrence was to be a game between the league champions following the ’66 season.

What would officially come to be known as Super Bowl I was already being popularly referred to as the “Super Bowl” when the first was held on January 15, 1967. At the time, however, the proper name was the AFL-NFL World Championship Game. It was played on a sunny day at the Memorial Coliseum in Los Angeles before a non-sellout crowd of 61,946 and was televised by two networks. It was also widely assumed that the NFL champion Green Bay Packers would likely defeat the AFL’s Kansas City Chiefs, but of course no one could truly know, adding to the element of curiosity.

Green Bay had led the Western Conference with a 12-2 record under Head Coach Vince Lombardi, and defeated Dallas in a close contest for the older league’s title. It was the second straight championship for the Packers and fourth of the Lombardi era that had commenced in 1959. QB Bart Starr led the NFL in passing and threw just three interceptions on the season. FB Jim Taylor and HB Paul Hornung were showing signs of age and wear (Hornung sat out the postseason), but were ably supplemented by HB Elijah Pitts and high-priced rookies HB Donny Anderson and FB Jim Grabowski. But the veteran core on both offense and defense provided a solid, stable team that was used to winning.

It was fitting that the Chiefs represented the AFL, since their owner, Lamar Hunt, was also the league’s founder. Coached by Hank Stram since the franchise’s conception, they handily won the Western Division with an 11-2-1 tally and defeated Buffalo, the team that had won the previous two AFL titles, in the Championship game. Solid on both sides of the ball, they also had their league’s top passer in QB Len Dawson. Flanker Otis Taylor and split end Chris Burford were dependable receivers, and rookie HB Mike Garrett provided speed to the outside to supplement FB Curtis McClinton and HB Bert Coan. Most notable on the defense were DT Buck Buchanan, LB Bobby Bell, and FS Johnny Robinson.

The first casualty of the day was Green Bay split end Boyd Dowler, who reinjured a sore shoulder while blocking on the second play of the game and didn’t return. However, veteran replacement Max McGee (pictured at top), who had caught only four passes during the ’66 season, scored the first touchdown in Super Bowl history about nine minutes into the first quarter when he reached back to snag an underthrown pass from Starr while running a post pattern and ended up with a 37-yard TD.

The Chiefs, effectively utilizing their “floating pocket” and play-action passes that kept the Packers defense guessing, drove 66 yards in six plays during the second quarter to even the score. Dawson threw key passes to Garrett and Taylor, and the touchdown came on a seven-yard pass to McClinton.

Green Bay came right back with an 11-play drive that included passes by Starr for 10 yards to McGee in a third-and-six situation, 15 yards to flanker Carroll Dale on third-and-ten, and 11 yards to TE Marv Fleming on third-and-five. Jim Taylor ran the final 14 yards around the left end for the touchdown and a 14-7 lead.

Kansas City wasn’t done yet, moving 50 yards in five plays that ended with a 31-yard field goal by Mike Mercer with 54 seconds remaining in the half. The score stood at a surprisingly close 14-10 at halftime. Moreover, the Chiefs had outgained the Packers (181 yards to 164) and also led in first downs (11 to 9).

The Packers made the decision to blitz heavily in the second half, and it paid off with the play that turned the tide decisively in their direction early in the third quarter. The Chiefs had moved briskly to their own 49 yard line after taking the second half kickoff. Dawson’s pass intended for TE Fred Arbanas was tipped by the heavy pass rush and intercepted by safety Willie Wood, who returned it to the Kansas City five (pictured below). Elijah Pitts scored on the next play, and the Chiefs didn’t mount a threat for the rest of the game, punting after each of their last six possessions.


Green Bay scored twice more, on a 13-yard pass from Starr to McGee and a one-yard run by Pitts that made the final score 35-10. Most satisfying to many of the Packers was when brash CB Fred “The Hammer” Williamson, who had been a non-factor in the game, was knocked out of action on a power sweep by Donny Anderson.

When it was all over, the Packers outgained Kansas City, 358 yards to 239. Bart Starr (pictured below), the game’s MVP, completed 16 of 23 passes for 250 yards with two TDs and an interception. Jim Taylor was the game’s top ground gainer with 56 yards on 17 carries and a score, while Elijah Pitts ran for 45 yards on 11 attempts and two touchdowns. Max McGee had an outstanding day in place of Dowler, catching 7 passes for 138 yards and two TDs.


For the Chiefs, Len Dawson (pictured at bottom) tossed 27 passes and completed 16 of them for 211 yards with a touchdown and the big interception. The team had just 72 yards on 19 rushes, with Dawson the top ground gainer with 24 yards on three carries; Mike Garrett and Curtis McClinton had 17 and 16 yards, respectively, each on six runs. Chris Burford led the receivers with 4 catches for 67 yards, while Otis Taylor was right behind at 4 for 57.

Afterward, Vince Lombardi said, “In my opinion, the Chiefs don’t rate with the top names in the NFL. They are a good football team with fine speed, but I’d have to say NFL football is better.”

Willie Wood perhaps best summed up the feelings of the Packers players when he said, “We didn’t play any bush leaguers, and we were happy to accomplish what we did. You could probably hear the giant sigh of relief in the dressing room when the game was over.”

Hank Stram saw his team’s weaknesses exposed by Green Bay and began making upgrades in the offseason. The Chiefs didn’t return to the Super Bowl until the 1969 season, but when they did, the result was very different. Green Bay was back again in ’67, in what would be Lombardi’s last year coaching the team.